Even the maker of the world's most sought after jewelry knows that Bristol Bay is the wrong mine in the wrong place. Today, Tiffany and Co., in full-page ads in the Washington Post, San Francisco Chronicle and Seattle Times, supported the EPA's decision to use its clear authority under the Clean Water Act protect Bristol Bay's jobs and salmon from the perils of the proposed Pebble Mine.
"We know there will be other gold and copper mines to develop. But we will never find a more majestic and productive place than Bristol Bay," the ad reads.
Tiffany and Co. is part of an unprecedented and unusual group of sportsmen, Alaska Native tribes and corporations, commercial fishermen, chefs and restaurants, and jewelers from across the country that has banded together to stop Pebble Mine and protect the 14,000 jobs and a $1.5 billion dollar fishing industry.
How's that for sparkle?