Help TU Help the Fish We All Cherish Becoming a corporate sponsor of Trout Unlimited is easy. Simply contact Joel Johnson, TU’s chief marketing officer. Your support of TU is vital, and we’ll earmark your corporate donations to the project or program that most interests you, or best serves your business. What’s more, we’ll let the world know that your business is a proud sponsor of TU and its efforts to protect, reconnect and restore our nation’s trout and salmon habitat—and the opportunity to fish for trout and salmon from coast to coast. Donations to TU are tax deductible—TU is registered with the Internal Revenue Service as a 501c(3) non-profit organization.