I have been watching that little graph that shows the highs and lows of activity on one or our chapters' social media sites. It can be both fun and frustrating to watch it ebb and flow like financial indicators. The marketing voice inside me is always asking what makes the best post to get the sharing and conversation going? I know for our chapter, it seems to be popular topics with a little touch of controversy that excites the crowds. Discussions about river restoration methods, OHV access, and angler etiquette are almost guaranteed to make that little arrow move up.
So that brings me to the discussion question. What topics have you noticed are creating the online conversation that we all crave? Let's focus on building the TU community and promoting the social good of what TU volunteer members are doing.