Let’s say you’ve developed a great little practice tool—a fly rod in miniature that’s designed to help anglers improve on the various aspects of fly fishing. And, as noted, it’s small. Small enough that it can even be used indoors. In the dead of winter. When you’re binge-watching Jessica Jones on Netflix (don’t judge).
How would you introduce this remarkable tool to fly casters the world over?
Well, you’d send one to Hank Patterson and have him review it, of course. Above, we’ll see how that works out for Orvis, which sent Hank the company’s Practicaster. Enjoy.
— Chris Hunt