Fall Line Outfitters Company and Fly Shop

About Us

I created Fall Line Outfitters Co. in 2018 after serving a 20 plus year military career. I truly embody the American Spirt and wanted to create a unique small outdoor outfitting brand. We provide outdoor recreation in apparel, footwear, camping and Fly Fishing. Our store located in historic downtown Stevens Point; is something of a throwback to when feeling a connection with the store, brand and owners was second nature.

If you are ever in the area we hope you will stop by and say hi, grab a cup of coffee and check out what we provide!

Craig- Owner

What we do

We pride ourselves on customer service, providing quality products and working hard to treat each person who walks thru the door or purchases something online like family. We constantly try to be good stewards in our community by supporting local organizations to include, our law enforcement, fire, veteran organizations and the University Of Wisconsin Stevens Point (Fly Fishing Club) just to name a few with instore discounts and donations.

We hold monthly (winter) fly tying events open to the public at the shop and other local businesses posted on our events tab on the website. Stevens Point is a great community to live, own a business and support communities in and around. We cant thank you all enough for the support!

Where we do it

Current location is 1336 Strongs Ave, Stevens Point, WI

904 Main Street, Stevens Point, will be our new home starting June of 2021!


Email Craig David Cook <c.cook@falllineoutfitters.com>
Phone (715) 896-8032
Website https://www.falllineoutfitters.com
Address 904 Main St.
Stevens Point, WI