Unicoi Outfitters General Store

There are ideas that are uniquely American, like the general store. I had the blessing of growing up as the son of a guy who ran what was then called a mercantile store in a one-stoplight town in Wyoming. Horseshoes – got’ em. Groceries – upstairs. Women’s clothing – downstairs and to the right. Hunting and fishing gear – all the way back and mind the little kid messing with the fishing rods. They had everything you could ever need. It was awesome.

Leave it to our friends Jimmy Harris and David Dockery at Unicoi Outfitters to bring the idea of the general store to the 21st century. For many years, they’ve offered great gear, guide services, regional fishing information and fly fishing for trophy rainbow and brown trout from their shop in Helen, GA. This is a fly fisherman’s shop, carrying some of the best fly-fishing brands available anywhere. They are happy to take orders over the phone and ship to you, or even better, have you visit the shop on the way to the stream. You can also visit the shop online at Shipping is free on orders over $200 and if you purchase a premium rod, they offer a complimentary half day of unguided trophy trout fishing at Nacoochee Bend.

But now, Jimmy and David have opened a new shop – the Unicoi Outfitters General Store – 25 minutes southeast of Helen in Clarksville, GA. And rather than just change the name and clone the old shop, they’ve created something new out of a concept as old as these north Georgia hills. It truly is a general store. Here you’ll find pretty much anything you need for your outdoor lifestyle. In addition to fly fishing gear, you can check out their artwork, home decor, lifestyle gear, watches, belts, hats, and other accessories. This store also stocks travel gear from Orvis, Patagonia, and Kavu for both men and women. But you’ll still find that authentic customer service and hospitality that have been the Unicoi Outfitters hallmark from the beginning.

Unicoi Outfitters is a great TU supporter. The Unicoi Outfitters General Store reflects the values and principles of its owners, two gracious sportsmen/conservationists and southern gentlemen. They are committed to top-notch customer service and to sharing the magical experience of fly fishing with their customers. They are committed to conservation on their home water and nationwide. Unicoi Outfitters is an all-star player on the TU Gold Level Business Team.

Unicoi Outfitters General Store

Clarksville, GA 30523

(706) 754-0203

By Walt Gasson.